Details of ETRO Pre-Fall 2025
The pre-fall season has begun, and ETRO, the legendary Italian fashion mark, has joined the club with its pre-fall 2025 collection. The collection, which included over 40 looks and dozens of new accessories, was shown to the public on December 2 through a lookbook, and you can see the details and accessories from the new release here.
Gimmo Etro, an antique seller, established ETRO as a textile company in Milan with his wife, Roberta, in 1968. With the passing of time, the company quickly became known for its superb products and elegant designs. Years after its initial renown, Gimmo released the paisley pattern in 1981 and developed on it in all of its shapes and color variants. The paisley design emerged in ancient Iran during the craft of rugs and clothing and has become the Milanese fashion house’s main symbol.
Since its inception, ETRO has remained a family-owned company, which has helped to preserve its essential values. Furthermore, the company reached into other industries, such as interior design and porcelain. In other words, ETRO has evolved into more than just a fashion brand; it is now a way of life.
The collection
The ETRO Pre-Fall 2025 collection was created by the Sicilian designer Marco De Vincenzo. Since joining the house in 2022, Vincenzo has constantly guided the brand’s creative direction. In fact, his previous experience at other brands such as Fendi and LVMH has proven invaluable to ETRO. On this particular occasion, the young designer took an unusual strategy, attempting to achieve a balance between the house’s legacy and present fashion.
Marco De Vincenzo’s Pre-Fall 2025 collection is a carefully crafted mix of the brand’s long-running aesthetic past with Vincenzo’s sophisticated, modern design. The collection reinterprets ETRO’s signature elements from a contemporary perspective, combining artistic integrity with commercial adaptability. This approach included a wide range of solutions that, for the season, provided alternatives for both men and women, notably in the casual wear of handbags and outerwear.
In terms of accessories, the new collection incorporates various shapes and designs that align with the season’s color palette. The handbags and purses are made with authentic leather, which some also have paisley patterns and colors. Most of the items feature brown and dark tones, which complement the jackets and dresses in the collection.
Embroidery plays a crucial role in this collection. In fact, plenty of the items have embroidery as the main characteristic, with floral and natural patterns. Furthermore, ETRO’s handkerchiefs offer an exquisite complement to the choice of looks. These handkerchiefs feature a variety of patterns and vibrant colors, creating a striking contrast with the collection’s main options.
Purchase a piece
The ETRO Pre-Fall 2025 collection will not be available for purchase online until the very start of April or May. During this period, you will be able to buy a piece on the official website. There has already been a trunk show and a presale period, but you are able to view the prices of the items in question by going to the Moda Operandi page right here.
However, if you wish to purchase an item, you can visit ETRO’s sale category. On this page, the Italian fashion brand sells sets from previous collections, as well as additional discounts. You can visit the page from here.
ETRO is more than just a clothing brand; it is also an interior design brand. Maintaining its essence and quality control, you may find some of ETRO’s most refined designs on plates, pillows, ceramics, and much more. Here you can get to the website where you can select your own artwork for your home.
If you want to buy online, ETRO provides free shipping and delivery between 3 to 5 business days. If you need to return the item, you have 30 days to do so, and the reimbursement will be processed within 5 business days.
See Also…
The sources of information and images are from ETRO.
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